The
Alliance's extensive marketing
and advertising efforts offer
an enormous service to its members
and the general public. The
NJTA marketing department provides
numerous programs whose goal
is to increase public awareness
of theatre in New Jersey.
The
program's include such initiatives
as print advertising, electronic
newsletter communication, a
variety of print publications
and the new web based initiatives
on the NJTA site. These include
the online
listing of all performances
at NJTA member theatres and
the NJTA member Job
Board.