A quarter-page advertisement listing all NJTA members
and their current or upcoming
productions has been placed
every Friday in The Ticket section
of The Star-Ledger (NJ's most
widely-read newspaper) since
1993.
This
ad is invaluable to NJTA members,
none of which could afford to
advertise every single week
in The Star-Ledger on their
own. Additionally it provides
a weekly presence to a large
readership and serves to present
a unified image to the public.
The
Theatre Directory is another
example of the streamlined and
cost effective collaborative
services the Alliance provides
to its members and to the public.
